Senior Digital Marketing Specialist Job Vacancy in Accra, Ghana – Consumer Goods

Marketing
Accra
July 7, 2026
₵8000 - ₵12000 / month
Full Time
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Job Description

Position: Senior Digital Marketing Specialist

Company: Unilever Ghana Ltd

Location: Accra, Ghana

Experience: 5 years

Education: Bachelor’s Degree

Employment Type: Full-time

Industry: Consumer Goods

Department: Marketing

Salary: GHS 8,000 – GHS 12,000

Vacancies:1

Company Overview

Unilever Ghana Ltd, a subsidiary of the global Unilever Group, is a leading multinational consumer goods company with a strong presence in Ghana. For over 50 years, we have delivered trusted brands like Lux, Lifebuoy, and Lipton while driving sustainable growth across West Africa. Our commitment to Employment in Ghana includes fostering innovation, diversity, and community development through Career Opportunities in Ghana that empower local talent.

Job Overview

We are seeking a dynamic Senior Digital Marketing Specialist to lead digital strategy initiatives for our flagship brands in Ghana. This role offers a unique opportunity to shape the future of consumer engagement in the West African market. Visit https://ghanajobsearch.com to explore more Jobs in Ghana.

Key Responsibilities

  • Develop and execute integrated digital marketing campaigns across social media, email, and online platforms
  • Conduct market research to identify trends and opportunities in Ghana’s digital landscape
  • Collaborate with cross-functional teams to optimize digital customer journeys
  • Monitor and report on campaign performance using analytics tools
  • Stay updated on emerging digital marketing technologies and best practices

Required Skills

  • Proven experience with Google Analytics, SEO/SEM, and social media management tools
  • Strong understanding of Ghanaian consumer behavior and digital trends
  • Excellent data analysis and presentation skills
  • Creative problem-solving abilities with a results-driven mindset
  • Fluency in English and basic knowledge of local Ghanaian languages

Education

Bachelor’s degree in Marketing, Business Administration, or related field

Experience

Minimum 5 years of progressive experience in digital marketing roles

Salary

GHS 8,000 – GHS 12,000 per month, commensurate with experience

Benefits

  • Comprehensive health insurance package
  • Performance-based bonuses and incentives
  • Professional development allowances
  • Flexible work arrangements
  • Employee wellness programs

Training

  • Annual digital marketing certification courses
  • Leadership development programs
  • Access to global Unilever training resources
  • On-the-job mentorship from senior executives
  • Workshops on Ghana-specific market strategies

Working Environment

Modern office facilities in Accra with collaborative workspaces, state-of-the-art digital tools, and a culture that values innovation and work-life balance. We offer opportunities to participate in corporate social responsibility initiatives across Ghana.

Application Process

Qualified candidates should submit their CV and cover letter through our official portal. Visit https://www.gambiajobsearch.com to explore Hiring in Ghana opportunities across West Africa. Applications will be reviewed on a rolling basis until the position is filled.

Equal Opportunity Statement

Unilever Ghana Ltd is an equal opportunity employer committed to diversity and inclusion. We celebrate all dimensions of diversity including gender, ethnicity, and cultural background. All qualified applicants will receive consideration for employment without discrimination.

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